Work
East JR — Brand identity design
Positioning a London startup to grow and evolove into a high-end construction business.
Brand identity | Construction | Build
Jodie Shaw — Brand identity design
Selling elegant spaces acorss Cornwall. Premium personal property agent Jodie needed a custom identity design to help here stand out in the crowded estate agent market.
Brand identity | Property | Estate agents
Tumelo — Brand evolution
A scale up in the asset management and pensions space. I worked at Tumelo for over 3½ years. Helping them scale the business from 10 to 50+ employees, gain $18m in series A funding and win over 5+ new clients in the asset management space.
Brand development | Fintech | B2B | SaaS
The Wave Bristol — Brand identity design
Whilst working as a senior designer at Home in Bristol I was lucky enough to lead on the brand design of The Wave. One of the UK’s first inland surfing lakes, it has welcomed over 400,000+ visitors already to the site.
Brand identity | Inland surfing | Wavepool
Maps by Jack — Identity design
Positioning a print on demand Bristol business for online success. Jack wanted an identity that reflected the unique map relief artwork that he created.
Brand identity | Prints | Map artworkLegal & General — Brand campaign
Creative campaign for Legal & General’s launch of the Tumelo voting platform for workplaces. Enabling users to have a say on the issues that they care about most at the companies they are invested in. The communications recieved 3x higher engagement than their regular comms.
Campaign | Pensions | Shareholder voting
Collage London — Identity design
Recycled and remade clothing inspired by iconic London fashion. Mixing old and new garments to create exciting distinctive pieces. Covering stationery, print, web, labels and packaging design.
Brand identity | Fashion | Recycling
Mark Shaw — Identity design
Capturing a wedding photographer at the top of their game. The logo was inspired by the joining of his initials conveying the moments that he captures.
Brand identity | Photography | Weddings
The Falmouth Oyster Company — Identity design
Premium Cornish Oysters distributor, harvested by sail straight from the river Fal. The business was sucessfully grown and sold on in 2025.
Brand identity | Distributor | Oysters
Luxury Cornwall — Identity design
Logo and indentity design for a leading blog showcasing the best of Cornwall’s places to stay, eat and visit.
Brand identity | Tourism | Blog